Duration: January 2021 - February 2021
Type: Personal, Typography Exploration
My Role: Graphic Designer
She is Strong
Problem: About 80% of women struggle with self-esteem and self-advocacy at work (National Bureau of Economic Research, 2019).
Goal: Remind women of their inherent strength & worth.
Tagline: She is Strong
Target Audience: Everyday women in all walks of life
